My Latest Marketing Scheme
Forgive me if you've emailed and I haven't written back, but I'm taking a little break from it all-- the house, the yahoo, the businessweek, the book tour, the pre-new personal assistant life of chaos-- to relax in New York. It has been a blissful weekend with amazing Yankees-A's tickets (even though the poor A's lost) and an equally amazing day on the Hudson yesterday with Mr. Lacy, Sophie-- of SarahLacy.com illustrations fame, her boyfriend Evan and Ms. Julia Allison. The way to beat the NYC heat.
Of course, it being me, I couldn't really pass up the opportunity for more guerrilla Once You're Lucky, Twice You're Good marketing.
Branded Sarah Lacy TM Cannonballs from Julia Allison on Vimeo.



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Posted by: Sam Purtill | July 20, 2008 at 12:28 PM
Now that's what I call a marketing 'splash'.
Posted by: Jeff Crites | July 24, 2008 at 11:18 AM
Awesome! Just awesome!
Posted by: Jeff Slobotski | August 01, 2008 at 11:31 AM