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May 06, 2008

Why Andreessen Solves Facebook's Board Problem

Facebook has a board problem. Only it's a problem that any control-freak entrepreneur [ok, that's redundant] would love to have. As Kara and others have reported, the sum total of Facebook's board is Mark Zuckerberg, Peter Thiel and Jim Breyer. What is less well known is that there are actually five seats, Mark just controls three of them.

This has been nothing but a positive for Mark, and so far, for Facebook. I'm not supposed to divulge much until my book comes out, but had this board arrangement been different, so many pivotal moments in the young company's history would have turned out drastically different. The News Feed debacle, turning down Yahoo's overtures, even -- arguably-- Mark's lock on the CEO slot. Mark knows this. Smart -- and previously burned-- people advised him well when he was starting Facebook. It's not an accident the company has this structure.

But Facebook is growing up and if it does intend to go public in a year or two, it needs to start structuring itself like a grown up company. Filling out the management team with a CFO like Gideon Yu and a sales, organization-scaling expert like Sheryl Sandberg are some of those moves. The board is another very necessary one. And one that Facebook has not taken lightly. After all, a fourth board member shifts the balance of power. Zuckerberg does not have automatic veto anymore.

IMHO, Andreessen is the perfect fit.

As Kara points out, he was the Zuckerberg before Zuckerberg was Zuckerberg. As someone who has spent a lot of time with each of them over the last year, I completely agree. Frequently, when I'm doing interviews about the book I'll start talking about Marc, and finish a point by talking about Mark, confusing everyone. If only you could hear the difference between Marc with a "c" and Mark with a "k." Zuckerberg actually has more in common with someone like Andreessen than another Web 2.0 poster child like Kevin Rose. In addition, Andreessen is one of the few people who has been through what Mark is going through now. Facebook is also a very academic company, and Marc reads everything in sight and loves to analyze it whether in treatises or IM chats, as you probably know if you read his blog.

And both Marc and Mark are insanely bullish on their own companies. The most important thing in this pivotal fourth board member is that someone share Mark's gut belief that Facebook is a rare chance to build something big that will change the world, or at the very least trust Mark's gut belief, and not rush to sell or replace him. Because as it moves towards the tricky monetization phase of its business, Facebook will have some rough times ahead, false starts and no doubt more controversy.

Like Peter Thiel, Andreessen is a big believer in founders as CEOs and early on, before Web 2.0 was even sexy, he was the guy trying to convince a lot of Web 2.0 companies not to sell. Frequently, they didn't listened. In that respect, Marc and Mark may just be made for each other.

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