Twitter Is Down. Again.

I am not piling on. I'm not. I am frustrated that Twitter is down, again, yes. But I love the company enough I won't defect. And really, is it the end of the world if it's down? It's not as important to your day-to-day life as email right?

If you're a blogger, it might be.

Increasingly, bloggers I follow seem to really rely on Twitter to get their post out to readers fast. As a (part time) blogger, I love it. I have just over 3,000 followers and when I Twitter a post, my page views go up by about 20%. What's more followers have repeatedly asked me to Twitter Yahoo videos and BusinessWeek columns because they don't have Sarah-specific RSS readers. (I still don't Twitter everything because I feel spammy.)

As a blog reader, I love it even more. I simply do not have time to go to a dozen blogs all day seeing what's new. I'd guess my reading of TechCrunch has gone up 50% since Michael Arrington started Twittering his posts, and my reading CNET and Mashable is up 100%. And as we know, in blog land, page views equal cash. As Arrington blogged today he missed out of food poisoning sympathy with Twitter being doing. I'm betting he missed out on more than that...