Googling, PayPaling and TiVoing Away

Amid my beaming pride for my book subjects Mark Zuckerberg, Michael Arrington* and Jay Adelson being named as a few of Time's 100 Most Influential People, I read something that annoyed me in Jay's write up and it has festered for days:

"For a web company, there may be no better definition of total, unconditional victory than seeing your name become a verb. So far, that club includes Google and...nobody else. But if you had to predict the next tech brand to make the leap, Digg would be a good guess."

Google is the only one??? First off, with more than a million users "Digging" stories, I'd give Digg verb status. And I'd say others have definitely made that leap. More than a hundred billion dollars are "PayPaled" around the Web every year, and a sportscaster on TV just made reference to "TiVoing" something. (OK, TiVo isn't pure Web. But was made possible by the Net's connectivity and a 1990s boom-baby so I'm counting it.) And what about "Oh, snap! I've been meaning to NetFlix that movie!" Any others I'm missing?

[*While there are several chapters devoted to Jay and Mark, truthfully, Arrington only shows up in a few brief scenes in the book. So if you are some crazed Arrington mega-fan, I don't want you to buy it and be disappointed.]